- Despite rumours that Apple Music executive, Jimmy Iovine, is planning to leave Apple later this year, Apple has reported that the promotion of Schusser will have no impact on Iovine's standing with the company.
In his new role as the leader of Apple Music, Schusser will first relocate to California from London and split his time between Apple's offices in Culver City and the company's Apple Park HQ in Cupertino. Schusser has previously led launches of Apple services including the App Store, iTunes Store, and iBooks for global markets, as well as managed label, studio, and publisher relations for Apple outside the US. The latter is Apple's senior vice president of Internet Software and Services. In the role, he'll aslo oversee Apple's services outside the USA, including the App Store and iTunes.
That confirmation backs up MBW's analysis from earlier this week, which showed that Apple Music is now outpacing Spotify in terms of global subscriber additions. But as streaming grew to become the main way people listen and pay for music today, Apple launched Apple Music in 2015 and quickly ramped it up, overtaking competitors by quickly amassing subscribers - except Spotify, which remains the biggest streaming music service.